COMMON BLACK FRIDAY SHOPPING MISTAKES AND HOW TO AVOID THEM

Common Black Friday Shopping Mistakes and How to Avoid Them

Common Black Friday Shopping Mistakes and How to Avoid Them

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Black Friday sale 2024 is an exciting time for shoppers. With the promise of incredible discounts on everything from electronics to fashion, Black Friday has taken over every shopper's imagination. It is indeed a great event for retailers and consumers alike. However, amid the frenzy of finding the best deals, many shoppers fall into common traps that lead to overspending, missed opportunities, or regretful purchases. To ensure you make the most of your Black Friday shopping experience, we’ve outlined the most common mistakes people make and how you can avoid them. You can successfully navigate this Black Friday 2024 and get the best deals possible.

1. Failing to Set a Budget


One of the biggest mistakes people make during Black Friday shopping is not having a set budget. With countless deals vying for your attention, it’s easy to get carried away and spend more than you intended. This can lead to buyer’s remorse or even financial strain after the excitement fades. It can also lead to missing out on real offers that are more important to your shopping needs for Black Friday 2024.

How to Avoid It: Before Black Friday sale 2024, determine how much you’re willing to spend and stick to it. Break down your budget into different categories (electronics, clothing, gifts) so you know exactly how much you can allocate to each. Keeping track of your spending throughout the day will help you stay within your limits and prevent impulse purchases. 

2. Not Doing Price Comparisons


Many shoppers assume that just because something is labeled as a "Black Friday 2024 deal," it must be the best price available. This isn’t always the case. Retailers sometimes inflate the original price to make the discount seem larger, or other stores may offer the same item for less.

How to Avoid It: Use price comparison tools like Google Shopping, CamelCamelCamel, or apps like Honey to check the price history of items and compare current deals across multiple retailers. This ensures that you’re truly getting the best deal possible, and not just falling for flashy discounts. This can also increase savings for your Black Friday sale budget, which you can spend on more offerings. Or you can just save it for other purpose.

3. Focusing on the Discount Percentage Instead of the Final Price


A high percentage discount can be tempting, but it’s important to remember that a 50% off deal doesn’t necessarily mean it’s a good buy. Sometimes, the original price is so inflated that even after the discount, the item is still more expensive than it should be. Falling for these types of deals do not provide actual savings for your purchase.

How to Avoid It: Focus on the final price, not the discount percentage. Always consider whether the discounted price is within your budget and whether it offers good value for the product in question. A good practice is to check prices ahead of time so you know the true worth of the item, helping you avoid being swayed by the “50% off” signs.

4. Shopping Without a Plan


Walking into Black Friday sale 2024 without a clear shopping plan is a recipe for disaster. With so many deals available, it’s easy to feel overwhelmed and start buying items you don’t really need, or worse, missing out on the deals you actually wanted. You can also waste time on time sensitive deals that are actually required for your needs.

How to Avoid It: Create a shopping list of the specific items you need before Black Friday arrives. Prioritize the most important purchases so you know what to go for first. Many popular items sell out quickly, so having a plan will help you stay focused and avoid wasting time on less important deals. Additionally, keep an eye out for Black Friday previews or early deals so you can refine your shopping strategy in advance.

5. Overlooking Return Policies


In the rush to snag great deals, many shoppers overlook the return policies of the items they’re buying. Some Black Friday deals for 2024 may have more restrictive return policies, or the store may only offer store credit instead of a refund. Not having prior information in these deals can lead to buyer's remorse.

How to Avoid It: Before making a purchase, check the return policy for each item, especially for big-ticket items like electronics or appliances. Make sure you understand the terms and conditions, such as how long you have to return the item and whether you’ll receive a refund or store credit. Being aware of the return policy will save you from disappointment later if you need to return or exchange the item. You can also choose retailers that are having lenient refund or return policy.

6. Falling for “Doorbuster” Gimmicks


While Black Friday 2024 doorbuster deals can offer incredible savings, they’re often designed to get you in the door (or online) to buy additional items. The problem is that many doorbuster deals are available in extremely limited quantities, so you may not even be able to purchase them if you’re not fast enough. They can also add the pressure of limited time offers that can ultimately lead you to buy products that you don't actually want.

How to Avoid It: If you’re interested in a doorbuster deal, set realistic expectations. Make sure you’re prepared to act quickly when the sale starts, and have a backup plan in case the item sells out. Additionally, don’t let the excitement of missing out on a doorbuster lead you to purchase other items you don’t need just to justify your time and effort. Stay focused on your list and only buy what you’ve planned for.

7. Ignoring Online Deals


While Black Friday started as an in-store shopping event, online deals have become just as significant. Many shoppers make the mistake of focusing solely on brick-and-mortar stores, missing out on the potential savings that online retailers offer. In some cases, online deals may be better, and you avoid the hassle of dealing with long lines and crowded stores. Online payment apps, reward programs etc also can provide better discount than conventional store purchases.

How to Avoid It: Check both online and in-store deals before making a purchase. Many retailers offer exclusive online-only discounts, and shopping from home can save you time and effort. Additionally, consider signing up for email alerts or using apps that notify you of online price drops, so you don’t miss any great deals.

8. Relying Solely on Credit Cards


Using a credit card to make your Black Friday purchases for 2024 can be convenient. But it’s also easy to overspend if you rely solely on credit. Credit cards also bombard their customers with multiple offers which can lead to buying products you don't actually want. Some shoppers rack up more debt than they can afford to pay off, which can lead to long-term financial stress. 

How to Avoid It: If you’re using a credit card, set a spending limit and stick to it. Consider using cash for smaller purchases to help you stay within your budget. Alternatively, if you prefer using a card for its rewards or cashback benefits, make sure you’re able to pay off the balance in full when the bill comes due. Doing this will ensure you are not burdened with debt that you  may not be able to handle, or go over budget.

9. Ignoring Cashback and Rewards Programs


Many shoppers overlook the opportunity to earn cashback or rewards on their Black Friday purchases. Cashback and rewards programs provide more benefits to the average shopper for purchasing products. By ignoring these programs, you miss out on an easy way to maximize your savings, even after making a purchase.

How to Avoid It: Sign up for cashback websites like Rakuten, Honey, or TopCashback before Black Friday. These platforms give you cashback for purchases made through their links, allowing you to earn extra savings on top of discounts. Additionally, make sure you’re using a credit card that offers rewards points or cashback on purchases to get the most out of your spending. Also consider subscribing to newsletters, email notifications etc for these programs, to update yourself of upcoming deals that are worth buying.

10. Waiting Until the Last Minute


While Black Friday sale is known for its incredible deals, some shoppers make the mistake of waiting too long to start shopping. Many of the best deals sell out quickly, especially on popular items like electronics, toys, and fashion. The website may be flooded with visitors making websites load slowly. There may also be time sensitive deals that provide maximum benefits that you may miss out on. You will lose out on maximizing your potential savings in these cases.

How to Avoid It: Start shopping as early as possible. Many retailers offer early Black Friday deals in the days or even weeks leading up to the event. By starting early, you have a better chance of finding the items (and related deals) on your list before they sell out. Additionally, keep an eye on retailers that offer price matching or post-purchase price adjustments, so you can still get the best price even if it drops later. Sign up to newsletter, email promotions and app notifications to stay up to date on these deals.

Conclusion


Black Friday sale 2024 is a prime opportunity to save money, but it’s important to approach it strategically. By avoiding these common mistakes and following the tips outlined above, you’ll be able to take full advantage of the deals while staying within your budget. The key is to plan ahead, stay focused, and make informed decisions, ensuring that you come out on top of the Black Friday shopping frenzy of 2024. We hope that you have a happy and fruitful shopping experience.

 

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